Bhuvan Bam

Bhuvan Bam Takes Over the OTT With His ‘Taaza Khabar’

Bhuvan Bam revealed that people initially didn't like the idea of paying to watch him. He said once the show released that thought changed.

Zafeer
Zafeer  - Writer

Bhuvan Bam, a YouTube legend and rockstar who is known to his followers as BB, is on his way to juggling stardom on OTT following the success of Dhindora. Numerous, innumerable people were motivated to create even with limited means by this unique person. His latest OTT series Taaza Khabar is a resounding hit with viewers after BB ki vines, YouTube series, and now.

From the beginning of the writing process, it was an entirely different strategy. I was aware that if I did anything else, I would have to demonstrate my acting skills. It has to be a unique type of show. The challenge of playing more than 20 characters on YouTube is completely different.

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Bhuvan Bam is reacting very calmly to this success

When asked about his expectations from the show, Bhuvan Bam very calmly answered. He said, “It’s an awesome sensation. I never anticipated that this would occur. Sincere to say, I never even planned on a million views. Because I’ve never tried streaming, this show seemed like an added burden on my shoulders. Success on YouTube is acceptable because it is available for free to all viewers and is a very open platform.”

Bhuvan Bam

“The data is unambiguous, and anyone who likes a video will post a comment right away. With OTT platforms, though, they must go a different path. Another stage is when someone actually pays to subscribe to a site.

A different approach toward the show and the biggest challenge

My major concern was from the numerous comments that stated “we don’t want to pay money to see the show” when we originally introduced Taaza Khabar. However, when the trailer debuted, I didn’t catch a single mention of money. And as a result of word-of-mouth, the show has now reached viewers who were unaware of my identity.”

Bhuvan Bam

It was a completely different strategy from the beginning of the writing process. I was aware that I would need to demonstrate my acting skills if I did anything outside of YouTube. It has to be a distinct type of program. It’s a completely new world and, believe me, it’s incredibly difficult, to play more than 20 characters on YouTube.

Tazaa Khabar season 1 was released on the 6th of January. It is currently streaming successfully on Disney+Hotstar

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